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What to Consider When Choosing the Best Webinar Software?

Webinars are a powerful tool in modern business communication, both for internal training and reaching a broad audience. A professionally organised webinar starts with choosing the right webinar software. With so many options available, finding the best solution is not always straightforward. Each platform has unique features, pricing and integrations. Below you will find what to look for when comparing webinar software.

  1. Features:
    Consider which interactive features are important for your webinar. Think of polls, Q&A, chat, whiteboards, hand-raising, breakout rooms or the ability to record and download webinars. The more complete the features, the more professional the experience for participants.

  2. Ease of use:
    Both the presenter and the participants must be able to work with the platform easily. A clear interface prevents frustration and ensures a smooth webinar experience.

  3. Integrations with other tools:
    Many organisations use CRM systems, marketing automation software and social media. Check whether the webinar software supports connections with tools such as HubSpot, Mailchimp, Salesforce or Teams. Integrations can make the process of inviting, following up and reporting significantly more efficient.

  4. Scalability:
    Not every webinar is the same size. Choose software that can grow with you, from small training sessions to large-scale livestreams or virtual events.

  5. Pricing and subscription models:
    There are free webinar platforms as well as enterprise solutions with extensive features. Watch out for hidden costs such as RTMP add-ons, branding, attendee limits or storage costs. Choose a package that matches your goals and budget.

  6. Reliability and support:
    Nothing is more frustrating than technical problems during a webinar. Look at reviews, uptime statistics and the speed of customer service. Does the platform offer 24/7 support or even live event support? This is especially important for large or high-stakes broadcasts.

  7. Security and privacy:
    Check whether the software complies with GDPR. More and more organisations require secure access, encryption, waiting rooms, SSO integration and data processing within the EU. Platforms with European data storage have a clear advantage here.

  8. AI features:
    In 2026, more and more platforms offer built-in AI tools for automatic captioning, summarisation, content repurposing and engagement scoring. This can significantly speed up webinar post-production.

By taking these factors into account, you make a well-informed choice and lay the foundation for successful and professional webinars.

Curious how GetyourStudio works with different webinar platforms?

Below you will find an overview of widely used webinar software, including the main advantages and limitations.

Kaltura

Kaltura is a flexible open-source video platform widely used in education and large organisations. It is known for scalability and extensive security options. Features: Branded website, real-time notifications, polls, Q&A, live captioning, group chat, 1-on-1 networking, recording publication, marketing integrations. Drawbacks: Higher price, no side-by-side PowerPoint & camera.

BigMarker

BigMarker is a versatile webinar platform for live webinars, hybrid events and automated webinars. Features: Customisable landing pages, polls, Q&A, external speakers, group chat, recording publication, EU data compliant. Drawbacks: Many features, somewhat complex for beginners.

Vimeo Live

Vimeo Live offers high-quality livestreams and sleekly designed event pages. Ideal for brands that value a premium appearance. Features: Landing pages, polls, Q&A, chat, recording publication, online editor, Virtual Event options. Drawbacks: No integrated side-by-side PowerPoint & camera.

Riverside

Riverside focuses on high-quality remote video and audio recordings and is often used for webinars, talk shows and interviews. Features: Local high-quality recordings, multi-track, producer mode, teleprompter, automatic captioning, screen sharing, Magic Clips, built-in editor. Drawbacks: Limited landing pages and fewer interactive webinar features.

Livestorm

Livestorm is a French browser-based webinar platform popular among European B2B marketing teams. Features: No download required, own landing page, polls, Q&A, co-hosts, CRM integrations (HubSpot, Salesforce), GDPR-compliant, extensive analytics. Drawbacks: Pricing model based on active contacts, can become expensive quickly at higher volumes.

ClickMeeting

ClickMeeting is a European webinar platform with data storage on European servers, strong in training and e-learning. Features: Breakout rooms, screen sharing, polls, simultaneous translation, automated webinars, full GDPR compliance, up to 10,000 attendees. Drawbacks: Interface is less modern than some competitors.

YouTube Live

YouTube Live offers a stable, low-threshold way to host webinars and livestreams. Features: High video quality, real-time chat, recording storage, editing tools. Drawbacks: No branding, no landing page, no anonymous chat, risk of adverts.

Webinargeek

Webinargeek is a Dutch webinar platform focused on simplicity, branding and interaction. Features: Ease of use, polls and quizzes, branding, Dutch support, up to 4,000 viewers, side-by-side camera. Drawbacks: Limited RTMP options, chat support only.

Univid

Univid is a modern Scandinavian webinar platform focused on branded, visually attractive webinars. Features: No download required, strong branding, easy to get started, good engagement tools, GDPR-compliant. Drawbacks: Less extensive than enterprise platforms, smaller ecosystem.

MEETYOO

MEETYOO is a German enterprise webinar and event platform, fully Made in Germany. Features: Full branding, AI features, GDPR-compliant, European data storage, suitable for large organisations and public sector. Drawbacks: Higher price, less suited for small teams.

edudip

edudip is a German webinar platform focused on training and e-learning, popular in the DACH region. Features: Easy to use, breakout rooms, whiteboards, GDPR-compliant, European servers, good integrations. Drawbacks: Less well known outside the German-speaking market, limited marketing features.

Zoom Webinars

Zoom Webinars is one of the most widely used webinar solutions worldwide. Features: Up to tens of thousands of attendees, polls, Q&A, registration, integrations, breakout rooms (Zoom Events). Drawbacks: Attendees often need to download the Zoom client, limited landing page options, data storage outside the EU.

Microsoft Teams Town Hall

Teams Town Hall is the successor to Teams Live Events (discontinued in 2024) and is ideal for internal corporate events such as town halls and all-hands meetings. Features: Integration with Microsoft 365, secure access, moderation, recording via OneDrive/SharePoint, up to 20,000 attendees. Drawbacks: Fewer interactive tools, limited visual customisation, not suitable for external public webinars.

Webex Webinars

Webex Webinars offers enterprise-level security and stability. Widely used in government and large companies. Features: Reliable streaming, polls, Q&A, registration, analytics, GDPR-compliant. Drawbacks: Less modern interface, limited branding options.

GoToWebinar

GoToWebinar is a market classic known for stability. Features: Registration, polls, Q&A, reminder emails, detailed reporting. Drawbacks: Dated interface, fewer modern interactive features and AI tools compared to newer platforms.

Streamyard

Streamyard is a simple but powerful livestream studio for marketing, product launches and social streams. Features: Multi-streaming, overlays, banners, chat display, inviting guests, recording. Drawbacks: No extensive webinar functionality and limited registration options.

Restream

Restream is ideal for organisations looking to expand their reach by streaming to multiple platforms simultaneously. Features: Multi-streaming, chat aggregation, branding, analytics, guest invitations. Drawbacks: Not a full webinar platform, limited interaction tools.

ON24

ON24 is a premium webinar and event platform for marketing departments and enterprise organisations, with a strong focus on content ROI and AI features. Features: Highly customisable environments, engagement scoring, extensive analytics, CRM integrations, on-demand hubs, AI-driven insights. Drawbacks: High price, more complex to use, data storage outside the EU.

RingCentral Events (formerly Hopin)

RingCentral Events is aimed at large-scale virtual and hybrid events. Features: Multiple stages, expo spaces, breakouts, networking features, branding, analytics. Drawbacks: Complex platform, less suited for simple webinars, expensive for smaller organisations.

These are some of the most widely used webinar platforms, each with specific advantages and limitations. GetyourStudio works with virtually all systems and is happy to advise which solution best suits your objectives.

Curious about the possibilities for your organisation?

Then please contact us or visit our demo studios in Utrecht.